KENNESAW, Ga.–(BUSINESS WIRE)–Yamaha Motor Corporation, U.S.A. today announced the acquisition of
Bennett Marine, Inc., creator of the adjustable trim tab. The company is
known for hydraulic trim tab systems and the recently launched Bolt
electric trim tab and AutoTrim Pro systems. With its manufacturing
facility and headquarters in Deerfield Beach, Fla., Bennett Marine will
become a part of Yamaha’s newly created subsidiary, Yamaha Marine
Systems Company, Inc., (hereafter “YMSC”).
“Through the acquisition of Bennett Marine, Yamaha Marine has the
capability to further broaden our offerings to boat builders and provide
even greater integration of Yamaha marine systems,” said Ben Speciale,
President of Yamaha Marine Group. “Bennett Marine has a long-standing
reputation for building durable, reliable trim tab systems that can be
found on boats all over the world. The integrity of the Bennett Marine
brand aligns well with the Yamaha Marine brand, and we look forward to
delivering top quality products together.”
Charles Bennett invented the first adjustable trim tab in 1959,
dramatically improving a boat’s performance in an expanded range of
conditions. Bennett Marine is the largest manufacturer of durable
hydraulic and electric trim tab systems designed for a variety of boat
styles and sizes.
Adding Bennett to the Yamaha portfolio allows increased control system
integration and the potential for an even better boater experience.
“We’re very excited to become part of the Yamaha Marine family and look
forward to continuing the great legacy of producing innovative and high
quality boat leveling solutions well into the future,” said Charles
Sweet, CEO Bennett Marine, Inc. “We believe this acquisition will enable
us to innovate and expand at a pace unparalleled in the industry.”
“Yamaha Marine is a premium brand, just like Bennett Marine,” said Paul
Ness, Bennett Marine General Manager. “Both companies value product
integrity and reliability, and I know that by working together, we can
continue to deliver marine systems that keep customers happy on the
YMSC, Inc., last month acquired the assets of Milwaukee-based Kracor,
Inc., a rotational molding manufacturer, which produces fuel tanks and
other plastic products.
Yamaha Marine Group, based in Kennesaw, Ga., markets marine outboard
motors ranging in size from 2.5 to 350 horsepower. Yamaha Marine Group
is a division of Yamaha Motor Corporation, U.S.A., based in Cypress,
Yamaha Marine products are marketed throughout the United States and
around the world. Yamaha Marine Group, based in Kennesaw, Ga., supports
its 2,000 U.S. dealers and OEM partners with marketing, service,
training and parts for Yamaha’s full line of products and strives to be
the industry leader in reliability, technology and customer service.
Yamaha Marine is the only outboard brand to have earned NMMA®’s C.S.I.
Customer Satisfaction Index award every year since its inception. Visit www.yamahaoutboards.com.
This document contains many of Yamaha’s valuable trademarks. It may also
contain trademarks belonging to other companies. Any references to other
companies or their products are for identification purposes only,
and are not intended to be an endorsement.
Yamaha Marine Group
Martin Peters, 678-763-2583