Tanvas Puts the Future of Touch on Display at CES 2017

Bonobos, Buzztime, Adludio, and Wolff Olins are among the many Tanvas
partners at the forefront of a touch-enabled future for their respective

CHICAGO–(BUSINESS WIRE)–#CES2017–Tanvas, the company redefining touch for the touchscreen, announces the
widespread debut of TanvasTouch, an award-winning programmable surface
haptic technology that enables you to feel what you see on any touch

From retail, consumer electronics and gaming to advertising, automotive,
visual impairment and the arts, the potential applications for
TanvasTouch are limitless. Early adopters have already started building
applications that incorporate infinite textures and lifelike effects.

“We’re in the business of engaging the senses – the more the better,”
said Paul Coggins, CEO at Adludio. “The ability to incorporate touch in
this novel way is truly groundbreaking. Thanks to Tanvas, our
Programmatic Sensory platform with 3D, haptic, gyro and touch is even
more powerful.”

TanvasTouch technology emerged from ten years of research at the
Neuroscience and Robotics Lab (NxR) at Northwestern University.
Co-founders Ed Colgate and Michael Peshkin pioneered a new branch of
surface haptics that brings real-time control of the forces acting
between a fingertip and the touch surfaces. Because of the combination
of sensing and haptics on the same layer, TanvasTouch is unlike anything
in the world.

“Touchscreens are more integrated into our lives than ever and yet we
are still tapping away at lifeless glass. TanvasTouch adds a new
dimension of interaction,” said Greg Topel, CEO of Tanvas. “Our goal at
CES is to provide a glimpse of what’s possible and, like our first-mover
partners, inspire a new wave of creative innovators to build TanvasTouch
into their products and applications.”

TanvasTouch surface haptic technology will be showcased at CES 2017 in
Eureka Park. To feel the technology for yourself, stop by the Tanvas
booth at 50408
in Sands, Hall G
or ShopStoppers. More information about the history
and versatility of this technology is available at www.tanvas.co.

Additional Support for Tanvas:

  • “From our origination as an online business to our evolution into the
    physical with Guideshops, our team is always thinking about how to
    best service our customers,” said Dominique Essig, Chief Experience
    Officer at Bonobos. “The ability to simulate texture and fabric on
    smartphones and tablets is a breakthrough for online shopping,
    connecting the physical and digital worlds. TanvasTouch has the
    potential to bring an intimate retail experience to every touchscreen
    device and we look forward to innovating alongside this advancement.”
  • “With 30 million highly engaged, interactive game players in our
    partner restaurants, we are always looking for innovative new
    technology to enhance our players’ experience,” said Dave Miller,
    Senior Vice President, Marketing – NTN Buzztime. “TanvasTouch enables
    us to create a competitive advantage for our venues, so we can further
    our mission of using technology to create more rewarding social
    entertainment experiences.”
  • “We’re now a messaging culture. It’s not just the way we chat — it’s
    how we shop, flirt, work together, build companies. It only makes
    sense that messaging needs to take on more dimension, subtlety and
    meaning, embodying the feeling and texture of our conversations,” said
    Forest Young, Head of Design at Wolff Olins SF. “TanvasTouch has the
    potential to drive a tectonic shift in how we engage and understand
    each other through technology.”
  • “As a mission-driven organization, the Major League Hacking (MLH) team
    sees alignment in Tanvas’ desire to teach developers how to code on an
    entirely new dimension and arm them with a unique development skill
    that will empower them in the future,” Mike Swift, CEO of MLH.
    “Touch-enabled displays will one day be ubiquitous and MLH hackers
    will have a head start on how to build the sense of touch into their
    products and apps.”
  • “Newcastle and Helwan partnered with Tanvas to enable the visually
    impaired to navigate touch devices using surface haptic technology,”
    said Dr. Patrick Degenaar, Reader in Neuroprosthesis at Newcastle
    University. “We are currently developing the core force feedback
    display translation algorithms and testing efficacy in the United
    Kingdom and in Egypt. The promising results thus far are poised to
    dramatically impact how visually impaired people interact with the
    online world.”

About Tanvas

Tanvas is redefining touch by enabling you to feel what you see on any
touchscreen. Despite advances in graphics, sound and vibration, today’s
touchscreen is a still just a static window to the digital world. Tanvas
uses surface haptics to add a new dimension of interaction that goes
beyond the buzz of vibration and brings unlimited textures and feelings
to flat, physical surfaces. TanvasTouch can be built into any
touch-enabled product across a wide range of applications including
automotive, retail, consumer electronics, visually impaired and custom
displays. Founded in 2011 by haptics pioneers, Ed Colgate and Michael
Peshkin, Tanvas is headquartered in Chicago and received a Chicago
Innovation Award in 2015. Visit www.tanvas.co
to learn more about the future of touch.


Traci Hailpern
– ext. 903