Sábado 16 de Diciembre 2017

IRI and FMI Reveal 2017 Top Trends in Fresh Foods at FMI Midwinter; Educational Webinar Series to Continue

Guía de Regalos

–(BUSINESS WIRE)–IRI:

WHO:

   

Steve Ramsey, Executive Vice President, Practice Leader, IRI

Sally Lyons-Wyatt, Executive Vice President, Practice
Leader, IRI

Rick Stein, Vice President, Fresh Foods, FMI

 

WHAT:

The food retail landscape continues to change as consumers’ shopping
and eating habits evolve to fit their modern, on-the-go lifestyles.
The CPG industry has experienced more changes in the past five years
than over the previous 50 — and this trend is expected to endure in
the years to come.
 

IRI® is teaming up with FMI and the FMI Fresh Executive
Committee for the second year in a row to highlight 2017’s top
trends in fresh foods at the FMI Midwinter Executive Conference,
the premier industry event for food retail leaders. FMI’s Rick
Stein and IRI’s Steve Ramsey and Sally Lyons-Wyatt will unveil the
latest research in fresh food during a special presentation titled
Top Trends in Fresh.” The session will present the top
five fresh food trends that will guide food retail sales in 2017.

 

IRI and FMI will further expand on each trend through a series of
free monthly webinars, kicking off in February and extending
through July. The first webinar will focus on Holistic Health and
will be held Feb. 23, with registration beginning in early
February.

 

WHY:

Food retailers know the retail landscape is changing, particularly
as the store perimeter plays a bigger role in grocery trips, but do
they know how to respond to those changes? IRI and FMI have analyzed
substantial data and carried out extensive research, sponsored by
Burris Logistics, to focus on the trends that will have the biggest
impact on perimeter sales, including fresh meat, deli, produce,
bakery, seafood and prepared foods. Retailers that can implement
strategies in response to the following trends will succeed in
driving growth in 2017 and beyond:
 

Holistic Health: Growth in fresh foods will continue to
increase as consumers continue to evolve their holistic health
practices to enhance their lifestyles.

Social and Cultural Alignment: Understanding and alignment
with key claims, attributes and insights can help increase sales
more quickly than competition and improve brand equity.

Atomization of Personalization: There will be continued
rise of specialty departments and customized services as well as
an explosion of assortment demands driving the need for
personalization.

Hyperlocalization: As consumers refine their definition of
local, new business models are being created that challenge
established ones and are forming a new landscape of competition.

Customization to the New Consumerism: Retailers are
experimenting with radical new formats and assortments to meet new
consumer needs. Item management is transforming to preparation
management.

 

WHEN:

Sunday, Jan. 29, 2017, 1:30-2:15 p.m. ET

 

WHERE:

FMI
Midwinter Executive Conference

Fairmont Scottsdale Princess
7575 East Princess Dr.
Scottsdale, AZ 85255
 

About IRI

IRI is a leading provider of big data, predictive analytics and
forward-looking insights that help CPG, OTC health care organizations,
retailers and media companies to grow their businesses. With the largest
repository of purchase, media, social, causal and loyalty data, all
integrated on an on-demand, cloud-based technology platform, IRI helps
to guide its more than 5,000 clients around the world in their quests to
remain relentlessly relevant, capture market share, connect with
consumers and deliver market-leading growth. A confluence of major
external events — a revolution in consumer buying, big data coming into
its own, advanced analytics and automated consumer activation — is
leading to a seismic shift in drivers of success in all industries.
Ensure your business can leverage data at www.iriworldwide.com.

About FMI

Food Marketing Institute proudly advocates on behalf of the food retail
industry. FMI’s U.S. members operate nearly 40,000 retail food stores
and 25,000 pharmacies, representing a combined annual sales volume of
almost $770 billion. Through programs in public affairs, food safety,
research, education and industry relations, FMI offers resources and
provides valuable benefits to more than 1,225 food retail and wholesale
member companies in the United States and around the world. FMI
membership covers the spectrum of diverse venues where food is sold,
including single-owner grocery stores, large multi-store supermarket
chains and mixed retail stores. For more information, visit www.fmi.org,
and for information regarding the FMI foundation, visit www.fmifoundation.org.

Contacts

IRI Contact:
Shelley Hughes
E-mail: Shelley.Hughes@IRIworldwide.com
Phone:
+1 312.474.3675
or
FMI Contact:
Heather Garlich
E-mail:
media@fmi.org
Phone: +1
202.220.0616