Expedia® CruiseShipCenters® Announces Expansion Plans for Florida

Leading Travel Franchise Seeks to Add 10 New Locations in the
Sunshine State Over Coming Years

KEY WEST, Fla.–(BUSINESS WIRE)–Announcing targeted expansion, Expedia
unveiled a plan to bring additional travel
franchise locations to Florida. Joining 10 locations already
operating in the state, the leading travel franchise brand plans to add
at least 10 more locations throughout Fort Lauderdale, Miami, greater
Orlando and the Tampa Bay area over the next three to five years.

Folded into an overall growth vision for the brand, the new Florida
locations are key to Expedia CruiseShipCenters’ goal to reach the 500
location milestone in North America over the next five years. Florida’s
expansion is building off of the success and efforts of local
franchisees like Jennifer and Kevin White in Imperial Point. Expedia
CruiseShipCenters is working towards its five year growth plan by
targeting areas with thriving travel industries to develop its strong
network of franchise owners. The brand’s target expansion plans include
five locations in the Miami metropolitan area, three locations in the
greater Orlando area and three in the Tampa Bay area, in addition to an
opening in Boca Raton later this year.

“Florida has been a great market for Expedia CruiseShipCenters and has
shown our franchisees a lot of success. Within the next few years, we
plan to double our presence in the state by working with local
entrepreneurs to bring our growing brand to their communities,” said
Matthew Eichhorst, president of Expedia CruiseShipCenters. “We strongly
believe that Florida’s thriving cruise market combined with passionate
franchisees has great potential to bring continued success to our
growing brand.”

The Sunshine State is home to two of the nations busiest cruise ports,
Fort Lauderdale and Miami, as well as three other terminals. With nearly
80 ships and 8.6 million cruisers being processed in Fort
and Miami
each year, Florida is a hub of travel lovers and consumers creating
ideal demographics for Expedia CruiseShipCenters.

Cruises are becoming increasingly popular because they offer comfort and
convenience while making it easy for people to visit several exotic
locations on a single trip. According to Cruise Lines International
Association, an organization that conducts continual analysis of the
industry, the demand for cruising has increased 68 percent in the last
ten years. The association also points out that the U.S. economic impact
of the cruise industry is larger than ever — at $42 billion annually.
Cruise lines have responded to that growth by commissioning the
construction of more than 65 new ships that are on pace to set sail over
the next five years.

With over 225 retail locations already open or under development, the
Expedia CruiseShipCenters’ franchise network is rapidly expanding. The
Whites are key examples of the varied backgrounds the brand’s
franchisees come from. Prior to opening an Expedia CruiseShipCenters
location, Jennifer taught special education in Broward County for 13
years, while Kevin worked in sales at a charter airline, Miami Air. They
attribute their success to building relationships with local travelers
and creating ‘Customers For Life.’

“We wanted a career change that combined our love for travel with the
challenge of taking on an entrepreneurial role. We came across Expedia
CruiseShipCenters while looking for a new business opportunities and
loved the support we receive from corporate,” said Imperial Point,
Florida franchisee Jennifer White. “With a well-known brand like
Expedia, we appreciated the business and marketing plans that were
already in place as well as the fact that we are not a dot-com. Having a
store front and customer service is a big advantage when people don’t
have time to sift through the internet to plan a vacation—especially if
they are looking for something that is tailored to them.”

On track to open 36 new locations by the end of this year, Expedia
CruiseShipCenters continues to provide business opportunities for driven
team leaders like the Whites who want to build income, wealth and equity
in a retail business they are passionate about. To learn more, visit www.expediafranchise.com.

About Expedia CruiseShipCenters

Expedia CruiseShipCenters provides exceptional value and expert advice
for travelers booking cruises and vacations through its network of 225
retail travel agency franchises. As part of the Expedia group family of
brands, the company’s 4,300 Vacation Consultants sell a wide range of
vacation products including cruises, flights, hotels, vacation packages,
tours, excursions and more. The company has been navigating spectacular
vacation experiences for customers across North America for nearly 30
years. For more information on Expedia CruiseShipCenters, visit www.expediafranchise.com.

Expedia and CruiseShipCenters are trademarks or registered trademarks of
Expedia, Inc. or its affiliates in the U.S. and/or other countries.
Other logos or product and company names mentioned herein may be the
property of their respective owners. © 2016 Expedia. All rights
reserved. CST # 2029030-50 and CST # 20893-43


Fishman Public Relations
Kathryn Frakes, 847-945-1300