America’s Neighborhood Pet Store to Roll Out Specials for National Pet ID Week

Pet Supplies Plus aiming to improve “return-to-owner” stats in
communities across the United States

LIVONIA, Mich.–(BUSINESS WIRE)–An estimated 10 million dogs and cats are lost or stolen in the United
States every year, a significant problem that will affect one in every
three pets over the course of their lives. To help combat this issue,
pet owners and stores across the country will celebrate National Pet ID
Week, an annual nationally-recognized week that focuses on identifying
and returning lost pets to their owners.

According to the American Veterinary Medical association, pets with a
registered microchip are 2.5 times more likely to be returned to their
owner when turned in to a shelter.

In observance of National Pet ID Week (April 16) and to encourage
continued awareness for the pet safety movement, Pet Supplies Plus will
be hosting low-cost pet ID events at participating locations throughout
the month of April.

From April 3 to May 1, participating Pet Supplies Plus stores that have
teamed with VIP
, which provides preventative veterinary care via mobile
clinics, will offer $7 microchipping for pets with a $30 purchase at the
store – a microchipping discount of more than 50 percent.

In addition, pet owners will receive a free Hillman tag with any
purchase during National Pet ID Week (April 16-22).

“Pet are important family members and we feel very strongly that every
pet should be properly identified to make sure they are safe and pet
owners are given peace of mind,” said Chris Rowland, CEO of Pet Supplies
Plus. “Microchipping statistics prove that tagging a pet is the most
effective way to retrieve a lost furry friend and return them to safety.
During the annual National Pet ID Week, we encourage all of our
neighbors to take advantage of our great microchipping and ID tagging
specials at their local Pet Supplies Plus store to significantly help
the chances of a safe return should a pet get lost.”

Implanting a microchip is a relatively painless process. The device,
which is about the size of a grain of rice, is inserted just below the
skin. Pets that have the process done at Pet Supplies Plus are
registered almost immediately with,
a non-profit registry that also works with the free American Animal
Hospital Association chip directory.

Pet Supplies Plus maintains professional and experienced local teams
that aim to eliminate all of the hassles of pet care and provide the
most convenient shopping experience for its neighbors across the United
States. By striving to create genuine relationships with everyone that
walks through the door, Pet Supplies Plus gets to know both pet owners
and the pets themselves, all while offering them easy shopping,
high-quality product selection and a price match guarantee with
hassle-free returns. The “Minus the Hassle” mindset has allowed Pet
Supplies Plus to become a staple in neighborhoods across 29 states in

About Pet Supplies Plus

Pet Supplies Plus is focused on making it easier to get better products
for your pet. With more than 386 locations in 29 states, the stores have
a streamlined design making it easy to navigate a wide assortment of
natural foods, hard goods and pet services. Headquartered in Livonia,
MI., Pet Supplies Plus was named the 2016 Retailer of the Year by Pet
Business Magazine
and is ranked No. 49 in Entrepreneur
Magazine’s Annual Franchise 500® list as the Top Full-Service Pet
Supplies Franchise for its exceptional performance in areas including
financial strength, growth rate and system size. For more information


Fishman Public Relations
Mike Garabedian, 847-945-1300