A New Season of BizWireTV Premieres on Thursday, February 2nd and will Feature New Host and Innovative Technology

announces Thursday, February 2nd as the premiere date for the
new season of BizWireTV. The video news program, featuring stories on
disruptive startups and technologies, is undergoing several key changes
for the upcoming season, including the addition of new host, Jordyn

“We are excited about the changing face of BizWireTV on many fronts. The
innovative new production format and our new host will provide
journalists, consumers and our clients with a fast-paced and insightful
look at the top stories that are making an impact across the digital
news landscape,” said Cathy
Baron Tamraz
, Business Wire’s CEO.

Rolling joins BizWireTV
with the goal of working with Executive Producer Amy Feller, in
developing the show into a web-driven program built for digital platform
viewership and sharing. Rolling’s journalistic background includes
digital reporting and production for People, MONEY and Fortune. Her
ability to cover a wide scope of newsworthy subject matter makes her a
perfect match for BizWireTV as the news featured on the show is sourced
by announcements crossing Business Wire’s distribution network. These
stories disrupt across all industries from Wall Street to Silicon
Valley, Hollywood to Washington D.C. and beyond.

Production Changes

The BizWireTV production team redesigned the show’s graphics, set and
soundtrack to be quicker, slicker and include even more trending news
content. The look and feel of the show is being refreshed for a greater
impact on the digital platforms viewers most often use to access the
program with a visual design better suited for today’s mobile and social

“I’m immensely proud of the latest changes to BizWireTV and how we are
keeping pace with how viewers consume content across several platforms,”
said Al Roker, Owner/CEO of Al Roker Entertainment, Inc. “With the
addition of Jordyn as our host, and the new interactive enhancements,
BizWireTV will continue to be a leader in digital reporting, giving
viewers a deeper look into the innovation that drives business.”

BizWireTV will also be adding “interactive video” technology that will
provide viewers with innovative video engagement features for navigating
within the show, hot spots, hyperlinks and other “call to action”
elements directly in the video player.

BizWireTV will now air as an extended weekly show on Thursday mornings,
with distribution across the wire, social platforms, mobile apps, Apple
TV and other platforms.

Integrated Sponsorships

BizWireTV recently launched the “Sponsored Headlines” feature, allowing
clients to integrate their latest news release directly into the show.
The segment appears during a prime slot within each episode and offers
added amplification for Business Wire client’s news. The idea for the
segment stemmed from the wide reach garnered by BizWireTV, as the show
has received 7 million views in its first year and covered over 1,000
client stories.

BizWireTV shines a light on innovative technology and disruptive brands
and the new season will reflect the evolving media landscape. The core
component of the show will continue to be the news-related data analysis
powered by Business Wire’s NewsTrak reports, which offer detailed
release metrics and audience engagement information and NUVI social
media tracking. NUVI’s real-time analytics platform will provide
insights into influencer conversations across numerous sources including
Facebook, Twitter, Instagram, Google+, YouTube, Delicious, Reddit and
more than 20 million RSS feeds.

In addition to viewing episodes on BizWireTV.com, audiences can also
access the show via Apple TV, iPhone though the App Store and the Google
App Store for all Android devices.

About Business Wire

Business Wire, a Berkshire
company, is the global leader in press
release distribution
and regulatory
. Investor relations, public relations, public policy and
marketing professionals rely on Business Wire to accurately distribute
market-moving news and multimedia, host online
and IR
, build content
marketing platforms
, generate social engagements and provide
audience analysis that improves interaction with specified target
markets. Founded in 1961, Business Wire is a trusted source for news
organizations, journalists, investment professionals and regulatory
authorities, delivering news directly into editorial systems and leading
online news sources via its multi-patented simultaneous NX Network.
Business Wire has 29 offices worldwide to securely meet the varying
needs of communications professionals and news consumers. In 2015,
Business Wire teamed
up with Al Roker Entertainment
to create BizWireTV, a bi-weekly
digital video news program that features the top trending news releases
that cross the wire.

Learn more at services.BusinessWire.com
and Tempo,
the Business Wire resource for industry trends; follow updates on
Twitter: @businesswire
or on Facebook.

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About Al Roker Entertainment

Al Roker Entertainment is a leading producer of original, award-winning
TV programs and digital content for the world’s best brands. Led by
nine-time Emmy award-winning TV personality Al Roker, known for his
authenticity and high trust factor, ARE produces all forms of content
for distribution across a variety of platforms around the world,
including: broadcast, cable, digital, OTT and streaming technologies.

Launched in 1994, ARE has produced a variety of breakthrough unscripted,
scripted and digital programming for top cable networks which include,
The Weather Channel, Food Network, Discovery Channel and Lifetime among
others. Shows include the Weather Channel hit “Coast Guard Alaska” and
its popular spin offs. Recently, the company also produced the
reality-based “DEA” program for Spike TV, “Kimberly’s Simply Southern”
for Great American Country and “Celebrity Holiday Homes” for HGTV.
Located in New York, Roker Labs is a full post-production video and live
streaming studio that fosters innovation and media partnerships with a
proven approach toward authentic storytelling, brand building, and
direct response marketing.


Business Wire
Scott Fedonchik, +1 212-752-9600